Chicken sector pricing (2020 to 2025)

Regulated marketing in B.C. / Supervisory reviews / Chicken sector pricing (2020 to 2025)

In 2020, the B.C. Farm Industry Review Board (BCFIRB) started a supervisory review of pricing in B.C.’s broiler hatching egg and chicken sectors. New cost-of-production pricing formulas were implemented by both sector regulators.

Baby chicken in poultry farm

What was decided

BCFIRB approved cost-of-production pricing formulas submitted by two poultry sector regulators. Each board is responsible for implementing its formula according to the approved timelines and conditions.

BCFIRB issued the decisions in June 2022 and May 2024.

Read the BCBHEC decision – June 3, 2022 (PDF, 83KB)

Read the BCCMB decision – May 22, 2024 (PDF, 23KB)

What this means for affected groups

The approved cost-of-production formulas affect how prices are set, paid and implemented across the poultry sector. These outcomes support BCFIRB’s public interest role and governance expectations, including the SAFETI principles.

Hatching egg producers and chicken growers

Hatcheries and processors

Regulated marketing boards and commissions

New entrants and industry associations

How pricing and regulation work in B.C.’s poultry sector

BCFIRB initiated the supervisory review in 2020 in response to long-standing pricing challenges in B.C.’s poultry sectors, including:

  • Continued pricing uncertainty in the chicken supply chain
  • Repeated appeals of pricing decisions by BCBHEC and BCCMB
  • The breakdown of a long-standing price linkage agreement between BCBHEC and BCCMB
  • The need for long-term pricing models tailored to B.C.’s production costs

BCFIRB previously issued pricing directions to BCCMB in 2010 and 2019. This supervisory review built on those actions to support the development of transparent cost-of-production formulas specific to B.C.’s poultry sector.

The poultry supply chain in B.C.

Poultry production follows a structured supply chain:

  • Broiler hatching egg producers breed hens and roosters to produce fertilized eggs
  • Hatcheries incubate eggs and sell newly hatched chicks to chicken growers
  • Chicken growers raise chickens and sell them live to processors
  • Processors prepare chicken for sale to retailers, restaurants, or consumers

Each step depends on the one before it, and pricing affects how products move through the system.

Who sets prices and how often

Two provincial regulators set prices at different points in the supply chain. Both regulators set prices for each eight-week pricing period, using approved cost-based formulas.

B.C. Broiler Hatching Egg Commission

  • Sets the minimum price hatcheries pay producers for hatching eggs
  • Sets the price chicken growers pay hatcheries for saleable chicks

B.C. Chicken Marketing Board

  • Sets the minimum price processors pay chicken growers for live chicken
  • This is called the “live price”

The national quota system and B.C.’s share

Chicken is a supply-managed commodity in Canada. Production is controlled to match consumer demand.

  • Chicken Farmers of Canada (CFC) sets the total national production quota
  • B.C. receives a share of this quota, which is allocated to growers by BCCMB
  • BCBHEC oversees hatching egg producers under the same federal–provincial system

This system helps balance supply across provinces and prevent overproduction.

BCFIRB’s oversight role

BCFIRB is the supervisory body for regulated agricultural marketing in B.C. It oversees BCBHEC and BCCMB under the Natural Products Marketing (BC) Act (NPMA).

BCFIRB does not set prices directly, but ensures that decisions by the boards:

  • Are legally authorized
  • Reflect sound marketing policy
  • Support the public interest

BCFIRB can issue directions, approve or reject pricing models, or conduct supervisory reviews.

Formula changes

Following this review, the approach to B.C.’s chicken pricing changed:

B.C.’s move to cost-of-production formulas

Historically, B.C. chicken pricing was based on Ontario’s live price, adjusted for differences in feed cost. This approach caused several issues:

  • Ontario’s pricing formula is not publicly available
  • B.C. producers generally use feed (wheat instead of corn) with higher costs
  • The Ontario benchmark didn’t reflect B.C.’s actual cost structure
  • Feed costs
  • Chick prices
  • Utilities and other indexed production costs

What the formulas apply to

The approved formulas apply to regulated prices only. This includes:

  • What hatcheries pay producers
  • What growers pay hatcheries
  • What processors pay growers
  • The price consumers pay in stores or restaurants
  • Pricing set by processors, retailers, or distributors

Review process

The review took place in three key phases between 2020 and 2024, with input from both regulators and industry interest holders.

Step 1: Define scope and stabilize interim pricing (2020)

BCFIRB began the review in early 2020 due to pricing uncertainty and appeals involving:

  • BC Broiler Hatching Egg Commission (BCBHEC)
  • BC Chicken Marketing Board (BCCMB)

Initial meeting with boards

On April 30, 2020, BCFIRB met with both boards to:

  • Review pricing work already completed
  • Discuss the need for interim pricing measures during the review

Read the April 30, 2020 meeting summary (PDF, 223KB)

Industry consultation

BCFIRB also consulted with key industry groups, including:

  • BC Chicken Growers Association (BCCGA)
  • Primary Poultry Processors Association of BC (PPPABC)
  • BC Broiler Hatching Egg Producers Association (BCBHEPA)
  • BC Egg Hatchery Association (BCEHA)

Interest holders were invited to submit written input.

Setting the process structure

Following these consultations:

  • BCBHEC and BCCMB developed Terms of Reference for the review
  • BCFIRB approved the Terms of Reference on October 28, 2020, setting the scope, purpose, and structure for the process

Read the approved Terms of Reference (PDF, 135KB)

Step 2: Develop long-term pricing recommendations (2021–2023)

Board-led development process

Each board led an inclusive, transparent process to develop a new cost-of-production formula for its part of the poultry supply chain. This included third-party expert reviews and input from industry participants.

Final recommendations submitted

Step 3: Final decisions and implementation (2022–2024)

BCFIRB approved each board’s formula with specific conditions for implementation:

B.C. Broiler Hatching Egg Commission formula

  • Approved June 2022
  • Phased in across ten pricing periods (A-179 in October 2022 to A-188 in March 2024)
  • Required one pricing period of advance notice

B.C. Chicken Marketing Board formula

  • Approved May 2024
  • Phased in over six pricing periods (from A-190 in June 2024 to A-195 in April 2025)

How prices are now set

Both pricing formulas are now active. Prices are updated every eight weeks using B.C.-specific, transparent cost inputs, including:

  • Feed
  • Chick prices
  • Utilities

This model provides greater stability and ensures that pricing reflects actual production costs in B.C.

Documents related to the review

These documents show what happened during the supervisory review of pricing in B.C.’s broiler hatching egg and chicken sectors. They include decisions, submissions, meeting records, and correspondence from 2019 through 2025.